Traffic Checker
Estimate organic & paid traffic with competitor comparison.
Free Website Traffic Checker
Estimate how much organic and paid search traffic any website receives. Our traffic checker uses search engine data to estimate monthly visitors, paid ad traffic, total ranking keywords, and featured snippet appearances. Results include a competitor comparison showing how the target domain stacks up against its closest organic search competitors.
How traffic estimation works
Traffic estimates are calculated from keyword rankings, search volumes, and expected click-through rates for each position. Organic traffic represents visitors from unpaid search results, while paid traffic estimates ad-driven visits. The competitor comparison automatically identifies domains competing for the same keywords and compares their estimated traffic side by side.
What you can learn from traffic data
Traffic analysis helps you benchmark against competitors, identify content gaps, and evaluate potential partnership or advertising opportunities. A site with high organic traffic and many ranking keywords has strong SEO fundamentals. Comparing organic vs paid traffic reveals how dependent a site is on advertising spend. Featured snippet counts indicate content that Google considers authoritative enough to highlight directly in search results.